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Updated: 2 hours 31 min ago

Understanding Our iPhone Addiction Through Teach Marketing - Huffington Post

4 hours 5 min ago

Understanding Our iPhone Addiction Through Teach Marketing
Huffington Post
A discussion with any iPhone fanatic will demonstrate the result of Teach Marketing. I asked a buddy the other day why he liked iPhones so much. Now, he is not the most technologically advanced person in the world, but there he was, expounding the ...

Google News

What Is Content Marketing? - Forbes

4 hours 31 min ago

Forbes

What Is Content Marketing?
Forbes
It's what changes this definition from one that could describe almost any form of advertising or marketing. You can tell if a piece of content is the sort that could be part of a content marketing campaign if people seek it out, if people want to ...

What the Music Industry Could Learn From Digital Marketing - Mashable

4 hours 38 min ago

What the Music Industry Could Learn From Digital Marketing
Mashable
This article is part of SWOT Team, a new series on Mashable that features insights from leaders in marketing, brand-building and public relations. According to Nielsen SoundScan's latest report, more than 70% of the music consumed in the first six ...

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Don't Forget to Invest in Content (Not Just “Content Marketing”) - Search Engine Watch

8 hours 4 min ago

Don't Forget to Invest in Content (Not Just “Content Marketing”)
Search Engine Watch
More and more clients are beginning to understand the benefits of content marketing. Sitting at the table, I've found I'm having a far easier time "selling" clients on the importance of creating that culture video, putting together that marketing ebook ...

St. Cloud district weighs debt for additions, HVAC work - St. Cloud Times

8 hours 17 min ago

St. Cloud district weighs debt for additions, HVAC work
St. Cloud Times
The St. Cloud school district will consider a resolution issuing debt for classroom additions and a heating, venting and cooling upgrade project at its Thursday meeting. The district has classroom additions planned at Clearview Elementary School, North ...

Marketing fail for Made.com as it announces it is launching in a new country ... - Telegraph.co.uk

8 hours 48 min ago

Telegraph.co.uk

Marketing fail for Made.com as it announces it is launching in a new country ...
Telegraph.co.uk
Twitter users ridiculed the company, with many describing it as an “epic marketing fail”. However others pointed out that the mistake may well work in the company's favour. One user, @elstob said on Twitter: “Oh dear what a terrible "mistake" by made ...

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Marketing fail for Made.com as it announces it is launching in a new country ... - Telegraph.co.uk

8 hours 48 min ago

Telegraph.co.uk

Marketing fail for Made.com as it announces it is launching in a new country ...
Telegraph.co.uk
Twitter users ridiculed the company, with many describing it as an “epic marketing fail”. However others pointed out that the mistake may well work in the company's favour. One user, @elstob said on Twitter: “Oh dear what a terrible "mistake" by made ...
Made.com makes Scottish Referendum marketing "blunder"Marketing

all 17 news articles »

Pliny the Elder: A case study in scarcity marketing - Marketplace.org

9 hours 57 min ago

Marketplace.org

Pliny the Elder: A case study in scarcity marketing
Marketplace.org
Pliny the Elder is also a beer, and, today, a case study in "scarcity marketing," said Natalie Cilurzo, the co-owner of Russian River Brewing Company. "We don't do any advertising,” Cilurzo said. “As far as our marketing, I blog very infrequently on ...

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Northwestern marketing team researches University's brand - Daily Northwestern

Thu, 09/18/2014 - 23:30

Northwestern marketing team researches University's brand
Daily Northwestern
A team of Northwestern representatives from various schools and departments are looking to partner with an advertising agency to develop a cohesive NU brand. “What we're trying to do is gain a clearer vision of the University's unique strengths and ...

Risky business: Some retail marketing skirts good taste - DesMoinesRegister.com

Thu, 09/18/2014 - 20:41

Skidmore News

Risky business: Some retail marketing skirts good taste
DesMoinesRegister.com
"Trying to stand out in a media-rich complex environment is difficult," said John Murry, associate professor of marketing at the University of Iowa. "They do things that will catch people's attention, but sometimes they go too far. In my mind this ...
Gaffe or 'marketing ploy'? Urban Outfitters posts 'bloodied' Kent State topMetro

all 20 news articles »

Risky business: Some retail marketing skirts good taste - DesMoinesRegister.com

Thu, 09/18/2014 - 20:41

Risky business: Some retail marketing skirts good taste
DesMoinesRegister.com
"Trying to stand out in a media-rich complex environment is difficult," said John Murry, associate professor of marketing at the University of Iowa. "They do things that will catch people's attention, but sometimes they go too far. In my mind this ...

and more »

Worker dies at Marketing Alliance factory in Dalton - Chattanooga Times Free Press

Thu, 09/18/2014 - 20:24

Worker dies at Marketing Alliance factory in Dalton
Chattanooga Times Free Press
"An outside contractor with Sparton Industrial Contracting was moving equipment, and one of their employees was involved in an accident that resulted in the death of one of their employees. The thoughts and prayers of the entire Marketing Alliance ...

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Whatcom social media marketing class Sept. 30 - Bellingham Herald

Thu, 09/18/2014 - 17:55

Whatcom social media marketing class Sept. 30
Bellingham Herald
Local social media managers Patti Rowlson and Lindsey McGuirk of PR Consulting, Inc. are hosting an interactive workshop titled “Social Media Best Practices” from 4 p.m. to 5:15 p.m. at 2211 Rimland Drive in Bellingham. The workshop is free, but an ...

and more »Google News

Pliny the Elder: A case study in scarcity marketing - Marketplace.org

Thu, 09/18/2014 - 17:55

Marketplace.org

Pliny the Elder: A case study in scarcity marketing
Marketplace.org
Pliny the Elder is also a beer, and, today, a case study in "scarcity marketing," said Natalie Cilurzo, the co-owner of Russian River Brewing Company. "We don't do any advertising,” Cilurzo said. “As far as our marketing, I blog very infrequently on ...

Loblaw targets food-savvy Canadians in major marketing overhaul - The Globe and Mail

Thu, 09/18/2014 - 15:31

Loblaw targets food-savvy Canadians in major marketing overhaul
The Globe and Mail
On Thursday, the grocery giant will unveil what it calls the biggest marketing launch in its history, until now known only as “Project Max”: a new campaign, with the slogan “Crave More,” designed to modernize the brand for increasingly food-savvy ...

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Parasite marketing: How to piggyback an iPhone launch - ZDNet

Thu, 09/18/2014 - 15:23

Parasite marketing: How to piggyback an iPhone launch
ZDNet
If the line-up outside the Apple Store on Sydney's George Street is anything to go by, this isn't going to change anytime soon, with Christian Ibrahim and Salvatore Gerace, both marketing coordinators for an e-commerce startup venture called Alphatise, ...

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Forbes Career Opportunity: Circulation Marketing Coordinator - Forbes

Thu, 09/18/2014 - 12:16

Forbes Career Opportunity: Circulation Marketing Coordinator
Forbes
Forbes Media seeks a creative and enthusiastic team player to join the Forbes Magazine Circulation/Consumer Marketing department. Responsibilities: Coordinate direct mail campaigns for mailings of up to three million pieces. Contribute creative ideas ...

Microsoft plots Dynamics CRM update with an eye on marketing, global expansion - PCWorld

Thu, 09/18/2014 - 11:20

Microsoft plots Dynamics CRM update with an eye on marketing, global expansion
PCWorld
Microsoft is poised to release a major update to its Dynamics CRM and marketing applications in a bid to gain market share against rivals such as Salesforce.com. Dynamics CRM 2015, an update to Dynamics CRM Online and a new version of Dynamics ...

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Microsoft plots Dynamics CRM update with an eye on marketing, global expansion - PCWorld

Thu, 09/18/2014 - 11:20

eWeek

Microsoft plots Dynamics CRM update with an eye on marketing, global expansion
PCWorld
Microsoft is poised to release a major update to its Dynamics CRM and marketing applications in a bid to gain market share against rivals such as Salesforce.com. Dynamics CRM 2015, an update to Dynamics CRM Online and a new version of Dynamics ...
New Microsoft Dynamics CRM breaks down silos between marketing and salesMarketWatch
Microsoft Corporation (MSFT): New Dynamics CRM, Dynamics Marketing ...Tech Insider
Microsoft CRM Releases Give Sales, Marketing Veto PowerInformationWeek

all 42 news articles »

8 Ingredients of an Off-the-Charts Email Marketing Campaign - Entrepreneur (blog)

Thu, 09/18/2014 - 08:55

Entrepreneur (blog)

8 Ingredients of an Off-the-Charts Email Marketing Campaign
Entrepreneur (blog)
I don't like articles titled 'X awesome ways to do Y' that promise the secret ingredient of the most delicious dish you'll ever have. This article is not claiming any of that. I'm totally against the concept of a magic concoction. Just like most things ...

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